Docbyte

DIGITAL ARCHIVING AND DOCUMENT MANAGEMENT

With SEO and web development support, we improved Docbyte’s online visibility and lead generation efforts, resulting in more inquiries from potential clients in the tech space.

Project Overview

Industry: Digital Archiving & Document Management

Service Focus: SEO, Web Development, Performance Marketing

Website: www.docbyte.com

Docbyte helps organisations manage digital transformation through intelligent archiving, document workflow automation, and long-term digital preservation.

Digi Network partnered with Docbyte to revamp their online presence and improve lead generation through a combination of SEO, web development, and performance marketing initiatives.

  • Limited organic search visibility despite offering niche enterprise solutions

  • Outdated website structure that didn’t clearly communicate key services or value proposition

  • Low lead volume and poor conversion rates from existing web traffic

  • Technical SEO issues affecting crawlability and ranking potential
  • SEO Optimisation:
    We performed in-depth keyword research focused on high-intent terms like “digital archiving solutions” and “enterprise document management.” On-page SEO, metadata optimisation, and content alignment were implemented site-wide.

 

  • Website Redesign & Development:
    Revamped site structure to improve navigation and clearly present Docbyte’s offerings. Optimised landing pages and CTAs to guide users toward inquiry and demo requests.

 

  • Performance Marketing Support:
    Supported the in-house team with paid strategy consulting to test lead-gen ads across search and LinkedIn, targeting decision-makers in regulated industries.

 

  • Technical Improvements:
    Resolved indexing issues, improved site speed, and implemented schema markup for better visibility in SERPs.
  • 62% increase in organic traffic within 5 months

  • Lead inquiries doubled through the website’s contact and demo forms

  • Faster website performance with a 40% improvement in load speed

  • Improved positioning among enterprise clients in legal, finance, and public sectors

  • Clearer brand communication and stronger UX for decision-makers